The Next Great Burger

Description

There’s no food more quintessentially American than the burger! To help grow an engaged local audience for Coolfire’s Next Great Burger on Esquire Network, I led a production team to capture the local burger slingers in St. Louis, MO who are doing the craft justice.

Following production, all four vignettes were promoted to a local audience across Facebook’s video platform and YouTube’s TrueView platform, generating over 40k local views and over 150k interactions.

Client

Coolfire Studios

My Role